Tan Lam is the Social Media Manager at Airbnb, where he inspires online engagement and leads a global team of Social Media Content Coördinators. At The Social Conference Tan will explain how to find real value in and meaning behind the connections we create in our online communities.

Prior to Airbnb, Tan designed the social media strategy at Specialized Bicycle Components, where he focused on community growth, increased engagement, and brand evangelism. Tan specializes in creative content marketing, customer service, and strengthening brands through community love.

To better get to know Tan we have asked him five questions about social business. Read more »

Vincent Boon is one of the leading experts on community management. He was head of community at giffgaff, a true successtory since 2009.

Over the last couple of years he has helped giffgaff integrate an online community into its business, allowing the customers to take part in business decisions, help out with marketing and take responsibility for a large part of their customer service. At The Social Confence he will help us understand what the pitfalls and keys to success of giffgaff are.

Vincent has now turned his attentions and talents to Telefónica Digital’s new operating business, Standing on Giants. And is transforming the way businesses communicate with customers. His community at giffgaff loved him so much they started a special Vincent appreciation thread. 

To better get to know Vincent we have asked him five questions about social business. Read more »

Nathalie Nahai is a Web Psychologist and best-selling author of ‘Webs of Influence: The Psychology of Online Persuasion’ (Pearson). With a background in psychology and digital strategy, she is one of the few leading voices in this field to have both academic and hands-on experience in engineering online persuasion.

In her keynote Nathalie expertly draws from the worlds of psychology, neuroscience and behavioural economics to bring you the latest developments, cutting edge techniques and fascinating insights that will lead to online success.

To better get to know Nathalie we have asked her five questions about social business.

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Richard Millington is a true friend of The Social Conference. He’s been with us in 2011 to talk about community building and this year Richard will explain how organizations can use proven principles of social sciences to increase the level of activity in your community.

Richard Millington is the founder of FeverBee, an Online Community Consultancy and the Pillar Summit, a community management training course. He has helped clients including Oracle, Novartis, The United Nations, Amazon, Lego, GreenPeace, EMC apply social science principles to develop thriving online communities. Richard is also the author of Buzzing Communities: How To Build Bigger, Better, and More Active Online Communities.

To better get to know Richard we have asked him five questions about social business.

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